Walgreens to Try Out Loyalty Cards This Spring in 3-4 Unnamed Markets

Well looky looky, I thought this would happen. However, I wrote about it last June and nothing happened so maybe it’s all just hearsay!

According to Chief Executive Greg Wasson of Walgreens, “One strategy that could help drive sales is a loyalty card. Walgreen plans to test different loyalty strategies, all including cards at first, in three to four unnamed markets this spring, he said.”

As it’s a Chicago-based company, me thinks Chicago may be a test zone.  I can’t decide how I feel about this.  I’ve just got RRs down but I do hate the fact that you can’t always easily roll them and sometimes I get hassled.

How about you: YAY or NAY on the Walgreens Loyalty Card?

Speak Your Mind

*